Marketing Manager – Anaheim

CONTIKI HOLIDAYS , the #1 travel company for 18 to 35 year olds, is looking for a Marketing Manager with a tactical mind and a creative flair. This position will manage several team members and a demanding and diverse workload. Responsibilities include budget maintenance, ad and collateral development, media relations, consumer and trade promotions, copywriting, and an understanding of web marketing. Speaking the language of Gen X and Gen Y is critical – knowing where they hang, even more so.

Deadlines are always tight, a sense of urgency permeates, but you laugh in the face of pressure. A sense of humor, a respect for others, and the ability to interact with multiple departments, people, and talents is second nature to you. So, brave marketer, if you do doubt your skills or your abilities, read no further, for Contiki awaits you with nasty, big, pointy teeth.

The Marketing Manager will possess the following strengths:

• A broad breadth of direct marketing experience including online, traditional, viral, guerilla, B2C, B2B
• Capable of executing detailed marketing plans and creating short-term tactics for optimizing sales
• High competency in managing large budgets, phasings, and triggers around strong Excel spreadsheet skills
• Well-connected to companies that serve Gen X and Gen Y
• Business acumen when participating in development and negotiation of promotional partnerships with our current travel partners
• Skilled in creating co-branded programs with high-profile brands
• Comfortable with trade and consumer advertising: research, planning, media buys, ad agency creative and trafficking
• Managing PR - including media relations, building relationships with key media, securing features and developing new angles
• Outstanding verbal and written communication skills for presentations and interviews
• Timely management of design, creation and distribution of consumer/trade marketing collateral including brochures, postcards, flyers, newsletters and other POS
• Aligning marketing initiatives with Director of Global Web around key drivers, look and feel
• Pro-active in relationship with VP of Sales to drive needs and requests for trade/collateral for key consortia relationships
• Collaborative planning and execution in conjunction with all interdepartmental deadlines

Minimum qualifications:

• A Bachelor’s Degree in Marketing, Business Administration or related discipline
• College degree and 5+ years experience in consumer marketing. Travel marketing experience is preferable
• Solid experience executing mixed-media marketing plans for consumer, travel or entertainment products
• Well-schooled in working with media and managing outside agencies (advertising, promotional, etc.)
• Superior organizational skills, self-motivated, and keen ability to handle multiple tasks under tight deadlines and budgets
• Personality and skills to manage, inspire, and mentor a team of creative professionals
• Highly proficient in computer applications: Microsoft Office Suite Software, Excel, Outlook
• Confidence, charisma, and character

Still interested? Then we want to hear from you! Please send your cover letter and resume to: hrdept@contiki.com